ScaleYourDTCBrand.com

The 3 Guarantees

If we miss any one of the 3, you get a 100% full refund.

First Batch Guarantee

Essentially a trial. You see the scripts, the hooks and the angles before anything is filmed. If you don't like them, don't believe in them anymore and want a refund, you get a full refund.

Pays-For-Itself Guarantee

If the 30 founder ads don't make back your investment with us within 14 days of launch, you get a full refund.

Winning Ad Guarantee

If none of the 30 founder ads is a winning ad within 14 days of launch, you get a full refund.

The 14 days start when the last founder ad goes live.

FAQs

Do I have to be on camera?

We recommend it, but ultimately, no. Instead, you can use:

Your voice over B-roll and old footage
Photos of you
An employee, supplier or specialist telling the story
A creator as the face of your brand

Without you on camera, the ad feels less authentic. That defeats the purpose of a founder ad, so the ad won't perform as well.

What if I'm not good on camera?

You don't have to be good on camera. We've seen even boring, monotone founder ads work well, because they're authentic.

You approve every script first, then say it your own way. It's fine to mess up and keep going. With editing and B-roll, we cut out the mistakes and make the ad better.

Practice makes perfect, so your first time is fine. You'll get better later on.

What if I'm not my own customer?

That's common, and it's okay. You just have to understand your buyer and stand behind your product.

What if I don't like the scripts?

You see all 6 scripts and 30 hooks before anything is filmed. If you don't like them, we can adjust and edit them.

If you still don't believe in them after that, the First Batch Guarantee gives you a full refund.

What do I have to do?

We ask you questions on the Strategy Call and do our own research. Your part:

You answer our questions about your story and your brand on the Strategy Call.
You approve the scripts, then film all 6 scripts and 30 hooks.
You send us the raw files, unedited.
You keep your product, price and landing page the same while the founder ads run.

We launch the founder ads into your ad account like any other ad. To truly test the Winning Ad Guarantee, the founder ads have to get significant data behind them.